complead today announced that Unity, the leading platform to create and grow games and interactive experiences, has selected complead for AML client screening. Unity screens the partners of its app economy business, including the mediation partners behind its ad network, against sanctions, PEP and watchlists before it works with them, under rules that include U.S. SEC requirements.
Before complead, each partner was checked by hand ahead of every collaboration, which took time and left room for error. Unity now screens partners in batches and reviews every result, with its history, on one profile.
“Screening every partner before we work with them used to be manual work. complead is easy to use and our team likes working in it: we have reduced false positives, and the time we used to spend on false alarms now goes into growing the business,” said Guy Shaked, Legal Counsel at Unity.
What Unity runs on complead
Unity runs partner screening on complead Fusion, the engine of complead’s AI native platform for AML, KYC and fraud:
- Batch screening: partners are checked together against 3,500+ sanctions, PEP and watchlists from 220+ jurisdictions, refreshed every 15 minutes
- Case management: every result for a partner, including its history, sits on one profile, so a reviewer sees the earlier checks before deciding
- A full audit trail: every search is recorded with who searched, what was searched, when, and the result, including searches that return no match
Screening partners across the app economy
A platform that connects app developers and advertisers works with partners in many jurisdictions, and each one has to be cleared before the collaboration starts. With batch screening and fewer false alarms, Unity’s legal team clears new partners faster and spends its review time on the matches that need a decision.
“Unity powers games played all over the world, and its partner network reaches across many jurisdictions. With complead, the Unity team screens every partner before they work together and keeps a full record of each check. We are proud to support Unity.”
Fatih Coşkun, Founder & CEO, October 2024
About Unity
Unity is the leading platform to create and grow games and interactive experiences across mobile, PC, console and extended reality. Its Grow business connects app developers and advertisers through ad network, mediation and marketing tools, including Unity Ads and ironSource ads.
About complead
complead, formerly Sanction Scanner, is AI native risk infrastructure for AML, KYC and fraud compliance. complead Fusion gives regulated businesses one customer record, one risk score and one set of rules across screening, KYB, monitoring and fraud. Founded in Istanbul in 2019 and headquartered in London, complead is used by 800+ companies in 80+ countries.
